Christoforos Malekkos began his journey with Junior Achievement Cyprus in 2018 during high school, where he first joined the JA Company Programme. Fast forward five years to 2023, he led his team to win the National JA StartUp competition with their innovative idea, marking a turning point in his entrepreneurial path. This success fueled his passion for youth development, recognizing the crucial role JA plays in empowering the next generation of leaders in Cyprus. With a degree in Business and Public Administration, Christoforos continues his work with Junior Achievement, while his start-up, E-mbracelet, has already secured its first round of funding.