The future of work isn’t coming. Some teams are already working in it. Andreas Kitsios shares what happened when he stopped treating AI as another marketing tool and started rebuilding the way an entire department works around AI agents.

Andreas Kitsios is VP of Marketing at the University of Nicosia, where he leads brand, advertising, communications and student recruitment across the Nicosia and Athens campuses. He trained as a designer, holding a BFA in Visual Communication and Graphic Design, and began in advertising at Ogilvy and BBDO Cyprus before moving into higher education marketing. He also holds an MBA from the University of Kansas. Over the past two years he has rebuilt his department’s workflow around AI agents, from campaign analysis and publicity tracking to a full marketing operating system now in daily use.